If you want to thrive and grow in the present digital advertising ecosystem, you need to embrace innovative advertising solutions. No second thoughts here. Such tools are absolutely necessary to meet modern marketing teams’ growing demands to deliver creative and impactful campaigns. While tools like AdCreative AI have been instrumental in streamlining the ad creative generation process in the past, the quest for excellence prompts us to explore alternatives and competitors that offer fresh perspectives and enhanced functionalities.
In this article, we will explore 9 popular AdCreative AI alternatives that are worth giving a shot at.
The Growing Need for Diverse Advertising AI Tools
The advertising industry, in general, is as diverse as the audiences it aims to attract. In today's multifaceted marketing landscape, a one-size-fits-all advertising tool will not be able to meet the varied demands and challenges faced by you and your team.
AdCreative is a platform that claims to handle different aspects of the ad creation process. But does it fulfill all your creative generation goals? Most likely not. In fact, we are pretty sure some of you might have picked AdCreative just because of its popularity or because of the demo you attended. Unfortunately, choosing a platform without evaluating its functionality and how it meets your core requirements is a blunder! Thankfully, it is never too late to switch to a tool that aligns with your needs.
Factors to Consider While Selecting AdCreative AI Alternatives
Ok, you have decided to make the switch from AdCreative to another platform. Great! But where do you start? Here are some steps you can follow straightaway:
- Chart out your exact requirements in the ad creative generation process.
- Segregate the requirements into must-haves and nice-to-haves.
- Identify all the must-have requirements that are not met by AdCreative
- Now, find out tools that are adept at meeting those must-have requirements.
Apart from the above, you need to consider the following factors to pick the perfect tool for your business-
- Ease of use - Look for platforms that offer intuitive navigation, straightforward workflows, and clear instructions. The ease of use ensures that your team can quickly adapt to the new tool and maximize its potential without extensive training or technical expertise.
- Integration capabilities - Choose those platforms that offer robust integration capabilities with your existing tech stack, including CRM, analytics tools, and more. This ensures smooth data flow and eliminates the need for manual data transfer, saving you time and resources.
- Scalability - Ensure that the chosen platform can accommodate increasing workloads, handle large datasets, and support the evolving needs of your marketing campaigns without compromising performance or stability.
- Support for various advertising platforms - Look for a tool that supports a wide range of advertising platforms, including search engines, display networks, and more. Whether you're running campaigns on Facebook, Google Ads, or emerging platforms, having a tool that can adapt to different environments enables you to reach your audience wherever they are.
To cut you some slack from the above arduous exercise, we have come up with a list of the best AdCreative AI competitors that you can consider in 2024.
Top 9 AdCreative AI Alternatives in 2024
Here are the top advertising AI tools in 2024 covering key features, pricing, and why you must select that tool over AdCreative -
1) Eacel AI
For most people looking for AdCreative alternatives, their search end will end pretty much with Eacel AI. Why? Because it solves two huge problems faced by advertisers and marketers today - Creative Block and Ad Fatigue. The platform is powered by some of the most advanced AI models that help generate unlimited ad creatives, each different (and better) from the previous ones. This means you or your team need not rack your brains every day to come up with fresh ideas for the next ad. To generate an ad variant, all you need to do is add your brand kit, select from one of the generated variants, and launch. It’s that simple. Eacel ensures that the entire lifecycle of the creative generation process is automated without compromising the quality of ads.
Key Features: Some of the standout features of Eacel include asset library, stock images, ad copy generator, custom dimensions, and actionable creative insights.
Pricing: Eacel is currently in the beta phase and you can enjoy the platform and its features without any subscription cost for 2 months.
Why should you consider Eacel over AdCreative?
Apart from Eacel’s rich feature set and the fact that it is currently free, you need to switch to Eacel because of the quality of creatives generated. Every ad creative generated in Eacel learns from the previous ad set and ensures that the subsequent variants perform better. This continuous learning ensures that your ads stand apart from the crowd.
2) Smartly.io
Smartly.io allows you to create fully customized ad creatives for social, display, and video campaigns. Smartly is suitable for ad platforms like Facebook, Instagram, TikTok, Snapchat, and Pinterest. You can also create, edit, and activate UGC-driven ads to personalize user experience on these platforms. The platform even generates valuable insights at the level of creative elements to let you make data-driven decisions.
Key Features: Image and video templates, dynamic creative optimization, actionable reporting dashboard, and predictive budget allocation are some of the key features of this platform.
Pricing: Smartly.io isn’t transparent about their pricing, which is usually code for it being so expensive that they are embarrassed to put it.
Why should you consider Smartly over AdCreative?
Unlike AdCreative, you can directly launch the created campaigns using Smartly. With the help of a centralized dashboard, you also get complete visibility over your campaign management activities and also build automated campaign workflows. Such workflow management capability is absent in AdCreative.
3) Sivi
Sivi is a generative AI platform that transforms your textual prompts into ad creatives. Apart from ad creatives, you can use Sivi to create product banners, YouTube thumbnails, and Twitter covers. Sivi is multi-lingual and can generate captions and text for your ads in more than 72 languages. While Sivi may sound similar to other image generators like Midjourney, Dall-E, and Stable Diffusion, the difference lies in the fact that Sivi combines text, graphics, images, brand colors, and logos into a full-fledged creative while the other platforms can only generate images.
Key Features: Some unique features of Sivi include a word-document-like content editor, a Chrome plugin, an intuitive design editor, and an AI text generator tool called Rewrite.
Pricing: There are multiple credit-based plans starting from $0 to $160 per month. While the free plan offers 10 credits per month, the $160 plan offers unlimited credits.
Why should you consider Sivi over AdCreative?
Sivi is particularly known for its ability to create creatives with finer design style control. For instance, you can enhance the generated creative with an advanced AI colorization model. It will be able to add vibrant colors to different design layers without deviating from your brand guidelines. Such creative engineering capabilities are absent in AdCreative.
4) Omneky
Omneky uses Large Language Model (LLM) to learn from your brand guidelines and uses the gathered information to generate hyper-relevant ad creatives. While using Omneky to produce creatives, you have two options. Either you create them from initial creative elements or start from your customized layout. One of the USPs of Omneky is its ability to support creative workflows and advanced collaboration. Multiple users can work on the same ad creative, annotate, and approve, all from the same platform.
Key Features: Omneky is particularly known for features like real-time actionable insights, AI-powered marketing briefs generator, and multi-language support.
Pricing: You need to schedule a demo to get pricing information.
Why should you consider Omneky over AdCreative?
Omneky’s ability to generated automated creative briefs makes it stand apart from the crowd, including AdCreative. This capability lets your team generate clear marketing briefs in order to maintain uniform brand identity across all channels. The brief can then be used to generate ad creatives that speak in your brand voice.
5) Genus AI
Genus AI is different from most of the other tools in this list because of its exclusivity to the eCommerce industry and the Shopify platform. You can connect Genus AI with your Shopify store to transform your products into catalog-based ads. The platform can also be used to create video-based campaigns for Facebook and Instagram. The interesting aspect about this is the scoring process, where each video creative is scored and you can pick the highest scored video for best outcomes.
Key Features: Genus AI’s key features include feature builder, predictive scoring, copy generation, and creative library management
Pricing: There are three major plans viz. Catalog Generation, Brand, and Enterprise, each costing $2000, $3000, and $8000 per month, respectively. Apart from differences in certain core features, the biggest differentiating factor between the three plans is the number of SKUs you can process.
Why should you consider Genus AI over AdCreative?
Genus AI is capable of building a model target audience for your ad campaigns, which is not possible if you use AdCreative. This lets you create lookalike audiences that meet your desired business goals. Genus AI then uses this modeled audience to generate creatives that are likely to resonate with them.
6) Pencil
Pencil is the next AdCreative alternative on our list that can handle everything from generating ideas for creatives to understanding its impact on user engagement. Pencil can be integrated with most of the ad platforms including Meta, TikTok, YouTube, Google Display and more. This eliminates the need to switch between tabs or applications while creating and publishing ads. Pencil also offers a beginner-friendly creative editor that lets you make fast edits in bulk within your browser.
Key Features: Pencil offers AI text generation, AI image generation, AI video generation, AI concepting & storyboarding, and AI prediction.
Pricing: There is a basic plan that starts at $14 per month for 50 generations and goes up to $186 per month for 1000 generations. There is also a Pro plan with a customized price that offers additional features related to collaboration and governance.
Why should you consider Pencil over AdCreative?
The collaboration capabilities of Pencil make it a better choice than AdCreative. With Pencil, your team can comment, approve, and launch the ads from the same platform. For instance, by commenting on ads in progress, you can ensure that the editors are on the same page as the designer. You can also share the creatives via public or private sharing links.
7) Creatopy
The first thing that stands out in Creatopy is its simplicity, just like Eacel AI. To create relevant ad creatives for your brand, you just need to input your website URL. The AI engine of the platform auto-fetches everything from logos to fonts from your website and uses them to generate creatives that align with your brand guidelines. The platform can be used for generating creatives for both social media and display platforms. You also get access to an editor to further tweak the looks of the generated creatives.
Key Features: Some of the popular features of Creatopy include one-click translations, one-click animations, template layouts builder, smart image cropping, and branded share link.
Pricing: The Basic plan starts at $24 per month, while the Pro plan and Plus plan start at $36 and $141 per month. Every plan can be scaled up based on the number of editors who will be using the platform. The plans also vary based on the number of brand kits you can create.
Why should you consider Creatopy over AdCreative?
Creatopy scores over AdCreative majorly in the ad copy generation area. Not only does Creatopy generate persuasive and appealing copies for your ads, but it can translate them into any language of your choice with a single click. This functionality is quite useful if you are looking to introduce your brand to new markets.
8) Adyogi
Like Genus AI, Adyogi also focuses on the eCommerce industry. Once you connect your catalog hosted on any eCommerce platform, it will start generating ad creatives around the chosen SKU. You can create ads for different platforms like Meta, Google, Amazon, and TikTok. One of the unique aspects of Adyogi is the product-specific performance tracking and configurations. For instance, you can set a stop loss for underperforming products so that your ROAS doesn’t plummet. Similarly, you can compare the ad spend for different products and measure their performance through product-specific KPIs.
Key Features: Main features of Adyogi include product analytics, smart product exclusion, feed enrichment, creative analysis, keyword analysis, and benchmark reporting.
Pricing: There are two main plans, PPM and Managed, which start at $600 and $1000 per month, respectively. The monthly cost scales up along with your monthly ad spending. The number of channels supported also differs between the two plans.
Why should you consider Adyogi over AdCreative?
You should select Adyogi if you need complete control over your ad budget. With the help of Adyogi’s budget optimization functionality, you can automatically set your budgets for individual campaigns based on their performance. This means the highest budgets are automatically made available to best-performing adsets, thereby improving your ROAS.
9) Admaker by Picsart
Admaker is one of the popular free AdCreative AI alternatives suitable for eCommerce businesses, marketing agencies, and those involved in product photography. An interesting feature of Admaker is the ability to preview the ad on a mobile device. This is a useful feature to have if your ads are targeting mobile users. To generate an ad creative, just select an image and a background from the AI-generated options. Then, use the AI text generator to create copies and captions. Finally, edit and download the ad to publish on any platform of your choice.
Key Features: Admaker offers a multitude of AI-based features such as AI translator, AI text generator, background remover, and prompt generator, to name a few.
Pricing: Apart from a free plan that offers 4 free credits, there is a Lite plan costing $2.99 for 50 credits, Plus plan costing $3.59 for 100 credits, and Pro plan costing $3.99 for 200 credits. This is a one time fee and you need to purchase additional credits once you exhaust the existing ones.
Why should you consider Admaker over AdCreative?
While Admaker may seem quite similar to AdCreative in terms of functionalities, it is the clear winner in the pricing department. Admaker offers a forever-free plan and a variety of affordable plans that are suited for budget-conscious marketers. The pricing structure is also designed for those with large creative production requirements. AdCreative will turn out to be quite expensive when your requirements scale up.
Conclusion
As evident from this post, marketers like you need not forever rely on a platform like AdCreative, as plenty of free and paid AdCreative AI alternatives are available with a better feature set and more attractive plans. But ultimately, the key lies in selecting a tool that seamlessly integrates into your workflow and drives tangible results. So, take the time to research, compare, and test different alternatives to find the perfect fit for your business. If Eacel is your preferred platform (great choice btw!), don’t wait. Create your free account now.
